Facebook is the largest platform to date. It has a whopping 2.5 billion active users as of December 2019 and continues to grow every day. Facebook brings in a wide audience with the average user being 40.5 years old. This allows businesses on Facebook to have a wider customer base. Businesses can make company pages that showcase their services, give an overview of their company and its history, and interact with its customers through posts, comments, and messages. Facebook promotes brand awareness, drives business to your website, and keeps your customers informed about what great things are happening with your company.